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I scream, you scream! July is National Ice Cream Month, first designated in 1984. It includes National Ice Cream Day, which always falls on the third Sunday of July — that’s a play on the word “sundae,” by the way!
And that means you will find plenty of ice cream deals and freebies on Sunday, July 20, 2025.
Some deals are announced at the last minute, so be sure to check back for newly added items. We will be updating with National Ice Cream Day deals every day.
Happy brain freeze!
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2025 National Ice Cream Day Deals
The deals are listed roughly in alphabetical order.
Keep in mind that many places announce their National Ice Cream Day deals at the last minute — so you may want to check back here.
♦ Baskin-Robbins
No special deal on the 20th, but the Flavor of the Month for July is Rainbow Sherbet.
Plus, Baskin-Robbins is offering its Celebrate 31 Special on July 31, 2025 — 31% off all scoops.
♦ Biscuits and More (Marietta)
This favorite brunch spot is offering FREE ice cream, while supplies last, on Sunday, July 20, 2025, from 11 a.m. to 2 p.m.
The announcement on Facebook didn’t give many details, but we’re assuming the freebie is for customers dining in that day.
Biscuits and More is located at:
3162 Johnson Ferry Rd.
Marietta, GA 30062
♦ Bruster’s
There are two new flavors for National Ice Cream Month in 2025:
Brookie is chocolate ice cream with bits of brownie, cookies, and graham crackers.
Peanut Butter Cookie is vanilla ice cream with swirls of peanut butter and bits of Nutter Butter cookies.
PLUS, you can enter here for a chance to win free ice cream for a year.
You have till July 31st to enter, and can enter once a day.
There are also a couple of ongoing freebies at Brusters that you should know about in 2025.
Every single day, children under 40 inches tall can get a FREE Baby Cone.
And your family dog can visit Brusters with you to get a FREE Doggie Sundae.
Participation may vary by location.
And don’t forget about Banana Thursday!
Bring your own banana and get HALF OFF a banana split, every Thursday.
Also, you can sign up for the Sweet Rewards Loyalty Program and get $3 off your next purchase.
Remember, these deals are year-round — not just on National Ice Cream Day.
Find a Bruster’s location
♦ Burger King
On July 20, 2025, Royal Perks members can score a FREE soft-serve ice cream with the purchase of $1 or more.
◊ Cold Stone Creamery
We don’t have a special offer for 2025 yet, but we suspect rewards members will find a special offer in their app on July 21st — because that is how it worked for the past two years.
Sign up for rewards
July is National Ice Cream Month.
♦ Dairy Queen
DQ is offering a FREE Dilly Bar to Rewards members, with a minimum order of $1 or more at participating locations, while supplies last. You must place your order via the DQ app.
You can redeem the offer once, anytime between July 14th and July 20th, 2025.
Dillly Bars are made with vanilla soft serve and dipped in a crunchy coating of chocolate, cherry, or butterscotch.
Join DQ Rewards here
Image courtesy of DQ
♦ Dippin’ Dots
Take a dip on National Ice Cream Day! Celebrate the cool day at Dippin’ Dots. Ice cream lovers can enjoy a FREE mini cup of Dippin’ Dots on July 20, 2025.
Plus, the first 100 customers will score a souvenir cup to take home.
The giveaway is only available during a special two-hour window.
However, times vary by location, so you’ll have to call your nearest store to check.
Metro Atlanta area locations are limited to Sugarloaf Mills in Lawrenceville, and Mall of Georgia.
Check here for participating locations and giveaway hours
♦ Dunkin’
If you’re a Dunkin’ Rewards member, you can receive triple points on frozen beverages when you purchase them on Sunday, July 20, 2025.
♦ Insomnia Cookies
Visit your favorite Insomnia location and get a FREE scoop of ice cream when you make a $5 purchase.
The deal is good from Friday through Sunday in 2025.
This info was received via email.
♦ Jeni’s Splendid Ice Creams
To celebrate National Ice Cream Day on July 20, 2025, customers can add Sundae Fudge Sauce topping to any order for FREE.
This info was received in an emailed media alert.
Image courtesy of Jeni’s
♦ Lidl
On Sunday, July 20, 2025, you can score a freebie when you spend $40 or more in a Lidl store.
You can clip the coupon you need for this offer within the My Lidl app.
Choose your FREE Bon Gelati or Gelatelli frozen product, including Bon Gelati Mini Mix Bars, Gelatelli Homemade Vanilla Ice Cream, Bon Gelati Frozen Dairy Dessert Cones and more.
Photo courtesy of Lidl
♦ Marble Slab Creamery
On July 20, 2025, loyalty members will receive an offer for a FREE small ice cream via the app — and you’ll have 7 days to redeem the offer.
Plus, on every Sunday in July, Marble Slab Rewards members will receive a surprise offer that’s valid for 7 days.
♦ Petco
On Sunday, July 20, 2025, bring your furry friend to Petco for a FREE ice cream Pup Cup, courtesy of participating brands, in honor of National Ice Cream Day.
There are ten locations in metro Atlanta.
Read the press release
Pets can enjoy free pup cups of ice cream in-store on July 20. Image courtesy of Petco.
♦ Popsicle
The popular frozen treat brand is celebrating National Ice Cream Month with special offers at Target, Publix and Kroger all month long in July.
The offers vary by store, but include BOGO-free deals and various discounts.
See the press release
♦ Pochino Italy (Kennesaw)
This National Ice Cream Day, we all scream “Ciao” for a FREE scoop at Pochino Italy in Kennesaw.
The authentic Italian fast-casual eatery will serve up a complimentary hand-scoop of its thick and creamy gelato to customers on Sunday, July 20, 2025 from noon to 6 p.m.
The offer is available for one free cup for dine-in only.
No purchase is necessary but the freebie is limited to one per customer.
♦ Steak ‘n Shake
All year long in 2025, you can get half-price shakes and drinks during Happy Hour from 2 p.m. to 4 p.m. on weekdays. Note that this deal is not available on National Ice Cream Day, which falls on a Sunday.
You will also get a FREE milkshake when you download the app and join the Rewards Club.
Find your closest Steak ‘n Shake.
♦ Sub Zero Nitrogen Ice Cream
Sub Zero is celebrating National Ice Cream day just one day early, to coincide with their 20th anniversary.
On Saturday, July 19, 2025, stop in any shop from 2 to 4 p.m. and get a FREE scoop of ice cream.
You’ll find locations in Sandy Springs and the Centennial Olympic Park District (downtown Atlanta).
♦ Wendy’s
On July 20, 2025, Wendy’s is giving away a FREE small Frosty with any purchase at participating locations.
Choose from the Classic Frosty, Frosty Swirl or Frosty Fusion.
Limit one per person.
The offer is only available for Wendy’s Rewards members via the app.
Join Wendy’s Rewards here
Image courtesy of Wendy’s
♦ Yogurtland
If you’re a loyalty member, you will receive double points on all in-store and online orders you make on July 20, 2025.
Check back!
We had offers from the venues below in previous years, so we’re monitoring to see if they announce a special deal in 2025. Often, deals are announced at the last minute for these food holidays.
- Shake Shack
- IKEA
- Cold Stone Creamery
- Tiff’s Treats
- Kroger
- Sub Zero Nitrogen
- Wendy’s
- Yogurtland
- Whole Foods
- PetSmart
Photo courtesy of Sub Zero
